8 juin 2013

Big Data and the Future of Journalism - by Futurist Gerd Leonhard

Big Data and what it could... or should mean for the Future of Media and Journalism
"Data stockpiles are growing exponentially...consumer profiles, media content usage patterns, Twitter and Facebook posts, online purchases, public records, real-time media user behavior and much more. The Big Ideas conference speakers will inspire tactics and strategies to harness these data. 
The media industry's leading edge experts from journalism and business disciplines will detail their own case studies, outlining their challenges and triumphs using tools to understand complex data sets. They will outline how these experiences have paved the way to prize-winning journalism, audience insights and growing revenues..."
by Futurist Gerd Leonhard

BTW: You can download all slideshows, free books and other stuff at http://futuristgerd.com/downloads/